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The standing desk and office chair brands sponsoring tech YouTubers

FlexiSpot, by a long way. Desk and chair brands have 176 sponsored videos on 118 tech channels in our data, and FlexiSpot has 92 of them. HBADA and SIHOO, two chair brands, come next.

The desk and chair brands, ranked

BrandWhat it sellsSponsored videosChannels
FlexiSpotStanding desks and chairs9266
HBADAOffice chairs2826
SIHOOOffice chairs2016
SecretlabGaming chairs88
DeskyStanding desks76
GrovemadeDesk accessories66
Herman MillerOffice chairs43
OakywoodDesk accessories31

We count a video only when its own text names the brand as the sponsor.

By year: 29 in 2023, 42 in 2024, 49 in 2025 and 38 in 2026 to November 8.

The desk sits in a video about something else

DIY Perks at a FlexiSpot standing desk in his invisible PC build, May 2024
DIY Perks at a FlexiSpot standing desk in his invisible PC build, May 2024
  • DIY Perks' Building the ENDGAME invisible PC has the most watched read of the group, with 4,494,934 views.
  • Joshua Chang's SIHOO read sits in Apple Watch vs Garmin, with 1,723,857 views.
  • Basically Homeless's HBADA read sits in I Tried Switching to Linux for 157 Days.
“Huge thanks to HBADA for sponsoring this video, and providing the HBADA X7 to ease the pain of Linux. This is the best chair I've ever owned.”
Basically Homelesstech YouTube channel

video description, December 2025

The viewer came for the PC build, the watch test or the Linux switch, and the read rides along.

FlexiSpot sells one desk line, at sale time

  • 46 of FlexiSpot's 92 reads name its E7 desk line.
  • 35 tie the read to a sale, like Black Friday, Prime Day or its own Brand Day.
  • 71 give a code or money off.

The chair brands send viewers to Amazon: 25 of HBADA's 28 reads and 18 of SIHOO's 20 put an Amazon link next to the brand.

The channels desk brands come back to

  • UFD Tech: 13 videos for 6 brands, 7 of them FlexiSpot.
  • Graphically Challenged: 8 videos, FlexiSpot 6 and SIHOO 2.
  • Lon.TV: 5 FlexiSpot videos, June to August 2025.

90 of the 118 channels ran one desk or chair video.

“We send the creator your product, make sure they like it, and then have them promote it. If we skip that, it can feel fake, and fans notice.”
Dennis KsendzovInfluencer Advisory

from his answers to brands

What a desk or chair brand can take from this

  1. Put the product in the shot of a video your buyer already wants to watch.
  2. Time the reads to your sale weeks, and give every channel its own code.
  3. Go back to the channels that sold. Most channels here ran one desk or chair video.

Keyboard, mouse and monitor brands are on computer peripheral brands that use influencer marketing, the brands that rebook for years on tech YouTubers brands sponsor year after year, and the channels for each product on tech influencers by product.

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