The longest runs in our data
We count a video only when its own text says the brand sponsored it.
| Brand and channel | Videos | Months | Years |
|---|---|---|---|
| PCBWay on Jan Beta | 68 | 38 | 2021 to 2026 |
| Storyblocks on Premiere Basics | 43 | 23 | 2023 to 2026 |
| JLCPCB on GreatScott! | 27 | 22 | 2023 to 2026 |
| Best Buy on Tech Gear Talk | 28 | 20 | 2021 to 2024 |
| Hostinger on The Cherno | 18 | 16 | 2021 to 2026 |
Videos is the number of sponsored videos. Months counts the separate calendar months with one, so a batch of videos posted together counts once.
Two ways tech brands buy channels
- PCBWay: 556 of its 641 sponsored videos are on channels it has sponsored for a year or more. Only 21 are the one PCBWay video on a channel.
- FlexiSpot: 54 of its 91 sponsored videos are the only FlexiSpot video on that channel.
One sells a standing desk you buy once. The other makes the circuit boards a maker orders for every new project.
A year or more means the brand's first and last sponsored video on that channel are at least a year apart.
Before you copy a competitor's channel list, check which of the two it is.
One big name, or a channel that keeps going
Best Buy has one sponsored video with Marques Brownlee in our data, and 28 with Tech Gear Talk across 20 different months.
One is a single read. The other is a channel Best Buy kept paying for three years.
What we check before you book
Chosen on data, not a gut feeling. How many returning viewers do they have? How many companies keep coming back to them?
In the free audit we pull this for your category: which channels your competitors kept, and which ones they tried once and dropped.